![]() ![]() William McDonough: Cradle-to-cradle is the creation and qualification of a circular economy. Aleesha Callahan chats to McDonough over the phone from the US to find out about some of his latest endeavours, including a newly rereleased carpet collection with Shaw Contract.Īleesha Callahan: How would you describe cradle-to-cradle in the simplest way possible? As an architect and preeminent figure in sustainability, he has championed a new way to create and recreate products. Originally Posted By Australian Design Reviewįor anyone familiar with the concept of cradle-to-cradle, William McDonough should need no introduction. Cradle-to-cradle: In conversation with William McDonoughĪugArchitecture + Urban Strategies, Business + Innovation, Circular Economy, Cradle to Cradle ![]()
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